OVERVIEW

The New College, affiliated to the University of Madras, is a government-aided, Autonomous institution established in 1951 by MEASI. With NAAC A++ accreditation, the college aims to provide quality education to aspiring and underprivileged youth, offering 27 UG and 15 PG programs in arts, science, and commerce. Nurturing successful model citizens, it envisions promoting educational and economic equity.

Situation and Challenges

The client approached us to create awareness, enhance online visibility, boost engagement, increase website traffic, generate leads, and manage their social media presence.

Action & results

We initiated a comprehensive strategy by identifying the target audiences and tailoring approaches to meet their specific needs. Utilizing relevant metrics, we refined our planning for future endeavors.
We helped them with-

  • Effective social media marketing
  • Digital strategy
  • Streamlined initiatives to drive substantial website traffic
  • Lead generation
  • Content development